This industry has proved to be quite a popular one in the last couple of years showing progressive and stable growth. This includes increased sales on athletic apparel, sports nutrition supplements and sporting equipment. This is all thanks to increasing job opportunities, the rise in the average wage, and Australians being more focused on leading healthier more active lives. Social media and marketing strategies have also influenced this markets growth by convincing consumers that by purchasing athletic apparel it will help them reach their health and fitness goals.

The industry has grown substantially with 22.6% in online stores and 14.6% increases at retail stores. Revenue and values have also been equally impressive with online sales grossing 71 million Australian dollars and retail stores grossing a huge 2 billion Australian dollars. With more Australians becoming more technologically advanced and with technology moving forward the demand has created more than 6,792 jobs for Australians as well. Both sectors of this industry only seem to have great futures with online rising 14.6% while retail fronts have risen 8.8% and are only expected to keep rising a further 5.0% for every year in the foreseeable future.

Trends come and go and is what is keeping this industry alive and well, as well as the online front expanding to consumers all over the globe. Consumers are not limited to Australia wide anymore with more countries showing interest in Aussie businesses and sports nutrition supplements and athletic apparel which will probably only keep expanded and reaching to places it hasn’t gone before.

Five-Star Head Torches to Light up Your Milky Way

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How to Use a Climbing Descender

 I truly feel sorry for people who are afraid of heights; like genuine sorry because they will never force themselves to grab the rope and start climbing those rocky mountains. And they’ll never reach the top where the sun is different, the air is like nothing you’ve experienced on solid ground, and the view.. oh… continue reading →

Whey protein isolate

Experts suggest Scitec as the Best Whey Protein Isolate

As you may already know, not all protein types are equal. Some types of protein are simply more beneficial than others, such as whey since it cover all most important bases bodybuilders need. Whey protein comes from milk (it is separated during the process of turning milk into cheese) and is classified as complete protein…. continue reading →


The Suggested Things You Should Know Before Going Fishing

Dear fishing lovers, let me share some pretty exciting news with you: Shimano, one of Australia’s largest producers and sellers of fishing gear, has created the opportunity for all fishermen, both newbies and experienced ones, to take the Hagane challenge – a 52 week challenge of surf fishing; 4 challenges over 13 rounds. If finished… continue reading →

The Suggested Way To Select Game Fishing Reels

If you have a specific fish in mind that you want to catch, you should make sure that the reel you buy is suitable for that kind of fish. Choosing the right one might not be as easy as it seems, since you have over thousands game fishing reels available online. Many things can influence your… continue reading →